PlayBar Model Poker - a Club bar franchise

PlayBar Model Poker franchise opportunities

«PlayBar Model Poker» is a new format of club recreation: poker, bar, restaurant, hookah, souvenir shop, merch.

«PlayBar Model Poker» is a unique format of an entertainment venue. It is an ideal place for successful and enterprising people, where the pleasures of taste, the drama of the game, friendly communication and a great atmosphere meet every evening!

«PlayBar Model Poker» is a club bar restaurant with fine dining, specialty drinks and an exciting poker atmosphere. The restaurant offers an interesting entertainment program, a rich variety of dishes, including European, Asian and American cuisines.

The main feature of the club is the Model Poker project, a daily party based on a risk-free game. Every guest of the establishment can join the gaming tables and enjoy the exciting atmosphere. The exact actions of the croupier will ensure fair play and help to fully penetrate the competitive spirit at the professional tables.

For guests of the club "PlayBar Model Poker" offers a full-fledged bar and restaurant, where various cuisines of the world and branded recipes are available, named after the largest casinos in the world. Professional chefs will prepare dishes that match the taste preferences of each guest. "PlayBar Model Poker" is proud of the huge selection of bar products. The bartenders are fluent in the art of cocktail creation, and the range of drinks will satisfy any taste preference.

For those who like to spend evenings at sports entertainment, HD screens broadcast football, hockey and poker streams so that everyone can enjoy sports moments with friends. For those who prefer board games, there is an opportunity to play mafia and backgammon.

Today, «PlayBar Model Poker» is:

• Games 7 days a week.
• A club that is excited to welcome everyone, regardless of gender or age.
• The target audience is from 25 up to 55 years old.
• Exciting games, tournaments, player and winner ratings.
• More than 10 thousand members of the club, including 2.5 thousand have titles in the club ranking.

Poker is more complex than chess, and it becomes a unifying force in our club. We have created a unique community where passion for the iconic game brings people together around a common goal of solving the game's puzzles and creating an inspiring atmosphere. "PlayBar Model Poker" is where the philosophy of the game results in a unique and inspiring community!

«PlayBar Model Poker» is a promising project for launching your own business:

• Free niche - The market is at the stage of development, and there is no competition.
• Poker is a game that has won millions of hearts around the world. Every year the game strengthens its position, attracting more and more professionals and amateurs alike.
• The social aspect of Poker is increasingly understood as an intellectual and social game rather than as gambling entertainment.

We have developed several franchise formats that include everything you need to get started, grow your business and earn money. We are waiting for active entrepreneurs ready to start a business from scratch, as well as existing enterprises in the restaurant business to join our team.

1. Package for existing establishments - a format for operating restaurants that want to join a strong brand, improve current financial performance, scale the business, introduce additional services and destinations.
2. PlayBar Model Poker "is a full-fledged club format with an atmosphere of recreation and entertainment. The format allows you to open from scratch a turnkey club in your city.

We are open for cooperation and are waiting for like-minded people who are ready to enter this market. We strive for a long-term partnership and are ready to launch the PlayBar Model Poker franchise in your city together. Let's take the next step together.

Why will visitors come to you?

• Association of Interests - Our club provides the opportunity to communicate, share experience and create incredible moments for each participant.
• Tournaments and Rankings - We organize regular tournaments where players can show their skills and compete for the title of champion. Participation in tournaments brings not only pleasure, but also the opportunity to take your place in our ranking.
• Without connection with money - In our club, the game has nothing to do with money, it is impossible to win or lose money, the game is risk-free. The company has been operating for more than 7 years, this is a new type of recreation, and the guests say: "Let's go to the cinema, karaoke or poker?". Everyone participates — students, couples, women on maternity leave, creative people, athletes, bloggers. One of the club's mottos is: Poker is a women's game.
• Legality and compliance with the law - We are proud that everything in our club is absolutely legal and complies with current legislation. Our philosophy includes responsible and honest compliance with the law and a code of rules for all participants.
• Awards and achievements - The uniqueness of the format ensures the tourist flow from different parts of the country. Tourists are specially coming to our project!

And:

• Opportunity to learn to play poker from scratch.
• The club is suitable for spending leisure time with friends and relatives, with family, with enthusiastic like-minded people.
• Poker merchandise.
• Referral program.
• Loyalty cards.
• Mobile application.
• Deposit system.

How do we work with franchisees?

• Master franchise per city. Minimum population of 500,000 people.
• We conclude a commercial concession agreement.
• We calculate the financial model for the franchisee partner's location.
• We help with the choice of location and premises.
• Organize access to corporate training, best practices and experience of our team.
• We help to train staff.
• We set up and train business processes in the club's automated management system.
• We launch a marketing package to make the club profitable from the first months of operation.

PlayBar Model Poker franchise VS opening on your own!

The team of professionals - working on the club project includes marketing specialists, IT specialists, designers, and a team of bar, restaurant, and game room staff. We know everything about the sphere of leisure and entertainment and are ready to pass on our experience and immerse each franchisee in the specifics of business. With our help you will be able to avoid pitfalls.

Restaurant and bar - We took care of everything and thought through all the details - menu, drinks, entertainment. We have developed technologies for serving certain treats for the game, the arrangement of dishes on the tables of visitors, so that nothing could interfere and contribute to a comfortable time.

Deposit system - The developed deposit system allows customers to book a table and in the future spend this amount on a bar, kitchen, hookahs, poker souvenirs and merch.

Marketing - We have tested various marketing channels and work only with effective tools to attract customers. We also created a database of promotional and POS materials: rating, posters, reviews, photos, videos that work productively for the image of the institution.

And this is not a complete list of the support we provide to our partners.

To launch such a project on your own, you will need huge investments, efforts, knowledge and experience that are missing at the initial stage. This can lead to a loss of time and a loss of budget.

How much does the PlayBar Model Poker franchise cost?

1. «PlayBar Model Poker» in an existing establishment:

Start-up investments: from $162,200

• Interior design/decoration elements/fillings.
• POS marketing and design.
• expenses
• Transportation costs.
• Approvals.
• Staff
• Owner training.

Franchise fees: 10 850 USD
Royalties:

• City with population up to 1 million people. - 540 USD
• City with population more than 1 mln people. - 1100 USD

Payback: from 20 months

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2. «PlayBar Model Poker» in new premises (from 350 m²):

Start-up investments: from 638 262 USD

• Design project.
• Interior design/decoration elements/fill.
• Rentals.
• Equipment/production.
• System equipment.
• dish/inventory/textiles.
• dish /inventory bar/hookah.
• Music equipment.
• POS marketing and design.
• Menu development and testing.
• Pre-startup expenses.
• Transportation costs.
• Advertising.
• Approvals.
• Personnel.
• Owner training

Franchise fee: 10 850 USD
Royaltiy:

• City with population up to 1 million people. - 540 USD
• City with population more than 1 million people. - 1100 USD

Payback: from 60 months

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Methodology

• Principles of game organization.
• Maintaining rankings.
• Scoring system.
• Forms of game protocols.
• Personnel procedures.
• Opening schedule.
• Information and consulting support on legal and accounting issues.

Premises

Assistance in finding and evaluating premises.

• Development of visualization in corporate style by designers.
• Development of a layout plan for the room.
• Recommendations for the renovation of the room.

Brand

• The right to use the registered trademark in the assigned territory.
• Adapted for different formats layouts of advertising materials (leaflets, booklets, posters, etc.).

Document package

• Client application with consent to processing of personal data.
• Technological charts for kitchen, bar and hookahs.
• HR and training.
• Consultations in recruitment.

Marketing

• Connecting the partner to the brand's information resources.
• Setting up advertising campaigns.
• Marketing strategy to promote the project in the partner's region (recommendations on promotions and PR-activities, loyalty program).
• PR-events, promotions and other projects.
• Content for maintaining partner's social networks for the first time, content plan for maintaining social networks.
• Fully designed, initially filled and ready for further work communities/accounts in social networks.
• Initial promotion of communities/profiles.
• Consulting on the selection of souvenirs and branded merchandise.

BUSINESS MODEL

• Average check: 27 USD
• Number of guests per month: 1 500
• Revenue: 40 540 USD
• Gross profit: 31 620 USD
• Monthly expenses: 25 220 USD
• Net Profit: 6 400 USD
• Revenue Distribution:
  • Hookah - 20%.
  • Bar - 60%.
  • Kitchen - 20%

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REQUIREMENTS TO BUY FRANCHISE

FRANCHISE ADVANTAGES

• Strong competitive product.
• Exclusive offer in the entertainment market.
• An effective business model, tested at our own club
• Demanded and popular game and other club services.
• Developed methodology for conducting games.
• Long-term experience, expertise
• Proven system of attracting and retaining clients - ready-made solutions for attracting visitors.
• Full assistance in support, including obtaining a license.
• High reputation of the club, only positive feedback from customers.
• Ready-made business, no need to invest in the development of a new product.

ADDITIONAL INFORMATION

• Post-opening support
• Analyzing the commercial efficiency of the existing project.
• Support and advice during the operational process.
• Access to a common database of information.
• Training and development of management staff.
• Services of a layout designer to create promotional materials.
• Methodology for increasing average check.
• Production of promotional materials.