About the brand «Lorna Whiston Schools»
Lorna Whiston (LW) has been the go-to brand for English language programmes in South East Asia since 1980 and, today, is one of the leading English language institutions in the region, a status endorsed by the fact that we were awarded the Singapore Quality Class (SQC) mark. Moreover, Lorna Whiston has been awarded the Best Enrichment Programme Award by the Singapore Tourism Board for two consecutive years.
Lorna Whiston provides educational services to children and adults based in Singapore with a key focus upon pre-school education, English Enrichment, and Speech and drama. Traditionally we have operated an in-centre model; however, we are looking at ways to leverage our core competencies of curriculum and teaching excellence to reach audiences outside of Singapore.
Specifically, our services include:
- Provision of ‘bridging’ education for non-English speakers applying to Singaporean international schools
- University application prep for Singaporeans or weak English-speaking students requiring support
- Selling of curriculum and teacher training to overseas schools without the quality and competencies of an organization like Lorna Whiston in their local market
- Holiday camps for overseas students in Singapore and building up our online teaching presence.
Lorna Whiston is also renowned for preparing students for Trinity College London’s communication skills and drama exams. Trinity College London is a leading international exam board providing assessments worldwide since 1877.
The Trinity College London Examinations are international qualifications that form valuable assessments for our students as a culmination of their progress and learning during their time with Lorna Whiston Schools. Trinity Grade 6 – 8 Communication Skills Solo Examinations qualify students for Universities and Colleges Admission Service (UCAS) points required for application to UK universities.
Since 2012, Lorna Whiston Schools has submitted over 3,500 candidates for the Trinity College London examinations.
Lorna Whiston’s Unique Selling Propositions are:
Brand & Community Support
- Longevity (+40 years)
- Professionalism and dedication to quality and educational excellence
- Strong alumni community (+70,000)
People Excellence
- Highly qualified and talented teachers
- Loyal and talented in-house team
- A highly skilled, experienced, and dedicated management team
Curriculum Development and Infrastructure
- Well-documented policies and procedures which are regularly evaluated
- Unique curricula designed in-house by curriculum specialists
- Provision of nurturing and supportive teaching in a traditionally aggressive educational environment.
- Well-equipped centres – latest teaching resources and attractive environments
Lorna Whiston is global and forward-thinking in attitude, action, and presence. It offers young learners unrivaled opportunities to learn through stimulating yet structured programmes that extend their capabilities and choices by enabling them to become confident, motivated, and enquiring learners.
Hence, Lorna Whiston’s Internationalisation Plan is to build upon the company’s reputation as a leading quality provider of English language, Speech and Drama, and Pre-School education programmes throughout the region.
Our Franchisees are provided with a complete and reliable Franchise Business System, including a proven curriculum, comprehensive teacher training programme, classroom management protocols, corporate identity guidelines, and marketing support.
We hope all our Franchisees will benefit from a business model that has been proven successful, including the provision of updated learning materials, reliable technological platforms, and reasonable economic returns coupled with a streamlined and efficient operating system.
SIZE OF school
Our Preschool and Enrichment school are sized about 7,500 to 8,500sqft
FRANCHISE OFFER
- Site Selection and Build-Out Assistance
Our franchise team will provide effective and time-proven guidance in selecting your Lorna Whiston School site, and we’ll advise you on the design and build-out of the School or Preschool.
- Complete Pre & Post Opening Training
Training will consist of an 80-hour structured programme focusing on School management protocols, Programmes Curriculum, and Teachers Training with a focus on pedagogical approaches and teaching methodologies as well as product knowledge and School/ Preschool services for administrative staff. Post-opening training/ audit will be conducted.
- Franchise Operations Manual
You’ll receive a copy of our detailed reference guide, including teaching and management protocols, quality control guidelines, job descriptions, and more.
- Ongoing Training and Field Support
We’ll send representatives to visit you and provide remote support whenever needed.
- Marketing Guidance
From logos and templates to review of marketing materials – we’re committed to providing you with our corporate online resources.
How much does the Lorna Whiston Schools franchise cost?
Lorna Whiston Schools has a franchise fee ranges from $52,000, with a total initial investment from $250,000.
Initial Investment: $250,000 - $520,000:
No | Franchise Business and details. | Estimated Initial Capital Investment |
---|---|---|
1 | Lorna Whiston Pre-School (Based on a commercial site in Singapore – Size: 7,500sqft)
| USD 440,000 to USD 520,000 |
2 | Lorna Whiston Schools (Enrichment) (Based on a commercial site in Singapore – Size: 2,150sqft)
| USD 250,000 to USD 300,000 |
Payback period: 12 – 24 months
Average turnover per month:
Lorna Whiston Pre-School Assumption Scenario:
- School Fee per month: USD 1,700/month/per student/Full-day programme
- Pre-School Capacity: 130
- Average turnover per month: USD$220,000
Lorna Whiston Schools (Enrichment) Assumption Scenario:
- School Fee per term: USD 700/month/per student/
- Enrichment School Capacity: 1000
- Average turnover per term: USD700,000
Royalties: 9% of turnover
Franchise fees: from $52,000:
Lorna Whiston Pre-School | Unit Franchise: USD$52,000 Area Franchise: USD$52,000 x at least 5 license Master Franchise: USD$52,000 x at least 10 license |
---|---|
Include: 5 years license Comprehensive Franchise Support
|
Lorna Whiston Schools | Unit Franchise: USD$66,000 Area Franchise: USD$66,000 x at least 5 license Master Franchise: USD$66,000 x at least 10 license |
---|---|
Include: 5 years license Comprehensive Franchise Support
|
Other current payments: none
REQUIREMENTS TO BUY FRANCHISE
We are passionate about what we do and seek like-minded professionals to share our vision.
We’re seeking established companies or committed individuals confident of running a successful Education business to join us as our franchisees.
Our Franchisee will need to have the following attributes?
- A passion for our brand
- Determination to succeed in the business.
- Business savvy.
- Ability to meet financial obligations. Total investment between USD 2,500,000 and 6,000,000.
- Willingness to undergo and complete Lorna Whiston Schools Training Program. Your School must at all times be under the supervision of one or more of your Owner(s) or key person(s) that we have approved to operate the School and that you have authorized to have authority over all business decisions related to your business and to bind you in all dealings with us. In our experience, the level of participation by the Owner(s) in the management and operation of the School is important to the proper functioning of the School within our System. Your Key Person must reside in the same market as the School and must routinely be on-premises at the School.
SUCCESS STORY
What our Lorna Whiston Schools Parents and Alumni said:
MS TAMMY HUANG ( Enrichment )
I attended Lorna Whiston when I was a little girl. I've always enjoyed Lorna Whiston classes and they ignited my love for reading. So, when I had to choose an English programme for my little girl, Lorna Whiston was an obvious choice.
MR & MRS HOWARD ( Pre-school )
The main reason for choosing Lorna Whiston Pre-school is the reading program. We are impressed by the phonics programme and the personalised one-to-one reading programme. The teachers have been very patient with our daughter. We look at all those school and we think Lorna Whiston is perfect.
MR VINCENT SIM ( Enrichment )
Our 3 kids have been going to Lorna Whiston for close to 29 years collectively of which they had the privilege of Ms Karen as their teacher for 15 years. Our eldest Son Rulben is now 19 years old, a second year Marketing student at Temasek Polytechnic. Recently he expressed his appreciation to us for putting him through speech and drama class at Lorna Whiston because he felt that it has helped him to build confidence and hone his presentation skills which is critical since presentation is part and parcel of school life now.
MS KAREN CHAN ( Enrichment )
Keira Anne used to be an introvert and was not reading confidently but since starting with Lorna Whiston school when she was in K1, her reading has improved tremendously. Lorna Whiston has built a strong foundation for her and has helped her so much that she is able to read with great confidence and found her love in reading. She is able to read books of higher level for her age and write sentences that is required by her school. Thank you Lorna Whiston for cultivating the love for reading and building a strong foundation of English.
MS KELLY WONG ( Preschool )
Gale has been attending Lorna Whiston Preschool since she was 21 months. She was a shy and soft-spoken girl when she first joined but has now become very outspoken and curious about her surroundings. We really have the school to thank. I will definitely recommend Lorna Whiston to any parent who is looking for an all-rounded and formative education for their child.
-
Starting investments from:$250,000
-
Company type:Education center
- Year company was founded:1980
- Year of launching franchise:2023
- Franchised companies:0
- Owned companies:3