About the brand «RENTAL CENTER»
Services for the rental of tools, equipment and special equipment are always in demand. But they become especially relevant during and after crises, which entail an increase in prices for almost all goods, including tools. Buying some things becomes economically unprofitable for the personal and family budget.
Eternal construction and eternal repair are such familiar concepts to everyone.
Our company "RENTAL CENTER" is always ready to help! Why buy an expensive tool or look for it from friends if there is a place where, for a small fee for one or several days, you can rent both a puncher and a screwdriver to, for example, hang a shelf.
We have everything! Bicycles, cauldrons, tents, lawn mowers and even anchors.
Among our clients there are also legal entities – organizations that have a temporary-permanent need for equipment and tools.
The RENTAL CENTER opened in 2016 in a city with population approximately 280 thousand people and started working in a small room, providing the simplest, but popular tools for rent.
We didn't have all the positions in demand, but we tried to meet the demand as soon as possible by expanding the range of the RENTAL CENTER.
Thus, for almost 9 years of our work, more than 1000 positions of tools, equipment and machinery for various purposes have been accumulated.
The most popular positions in our region:
- Construction equipment.
- Garden equipment.
- Car trailers and accessories.
- Control and measuring devices.
- Tourist equipment.
- Entertainment equipment.
- Means of rehabilitation.
Our advantages:
- The widest range.
- Affordable prices.
- Promotions for regular customers.
- Service speed.
- Convenient location.
- High-quality professional equipment and tools.
- Maintenance of all rental items in a clean and serviceable condition.
- Compliance with the terms of warranty use.
- Timely maintenance and repair.
- Regular updating and expansion of the assortment.
- An easy-to-use CRM system that simplifies customer interaction processes.
- Working advertising.
- An employee-friendly remuneration system.
- We work with individuals and legal entities.
- The name "RENTAL CENTER" and the logo were created in order to be the business card of the federal network.
We have earned an impeccable reputation for ourselves: we are known and regularly use the services of the "RENTAL CENTER".
Almost every one of our clients is a regular.
We can confidently say that our business demonstrates 100% efficiency, profitability and, importantly, usefulness. It is worth noting that the RENTAL CENTER has overcome several crises without losses and has only become more stable. And now we have proven cases for overcoming difficulties and surviving in force majeure.
The success of our company and its development only confirms the growing demand for rental services.
We chose expansion as the logical next stage of development, including on the principle of a franchise network. We are still growing and we see the demand for services.
We will share all our best practices, become a strong team, help to start and grow – we will be there at every stage of our work.
Now we have a real opportunity to grow and become a global well-known, popular network.
Formats of the "RENTAL CENTER" franchise
The RENTAL CENTER offers 3 formats of franchise cooperation:
- The minimum is the "for one" format. The business owner performs all business functions.
- Optimum is a format that implies hiring employees + payment for outsourcing services.
- The maximum is the format of our existing store: a lot of equipment, a large area, great demand. A great option to save and increase capital.
Each format implies a monthly additional purchase of equipment in accordance with the demand in your location, which entails an increase in the turnover of the RENTAL CENTER.
"MINIMUM" FORMAT
| Services | Rental and rental services |
| Room area | From 25 m2 |
| Location | Construction shopping centers and markets, close to construction shops. Good passability of people or the roadway with the possibility of Parking directly near the entrance to the building |
| Staff | The business owner works by himself |
Investments required to open a "RENTAL CENTER" in "MINIMUM" FORMAT:
Using the example of a city with a population of 100,000 or more:
Franchise Fee: $5,500
Cosmetic repairs: from $2,000
Signboard: from $1,500
Equipment for equipping the premises: from $4,500
Consumables: from $1,000
The first purchase of equipment for rental: from $10,000
Advertising campaign before the opening (including the grand opening): from $1,000
Total Investment – from 25,500 $, including a Franchise fee.
For the first month of work, you will need from 1,100 $:
- Rent and utilities – from 1,000 $.
- Advertising expenses – 100 $.
TOTAL INVESTMENTS, including work in the first month: from 26,600 $.
Payback period: from 20 months.
| Calculation of the franchise fee | |
|---|---|
| City | Franchise fee |
| Population from 10 million | 9,000 $ |
| Population from 1 million | 7,000 $ |
| Population from 500 thousand | 6,000 $ |
| Population from 100 thousand | 5,500 $ |
"OPTIMUM" FORMAT
| Services | Rental and rental services |
| Room area | From 80 m2 |
| Location | Construction shopping centers and markets, close to construction shops. Good passability of people or the roadway with the possibility of Parking directly near the entrance to the building |
| Staff | 2 employees working on schedule 5/2 |
Investments required to open a "RENTAL CENTER" in "OPTIMUM" FORMAT:
Using the example of a city with a population of 100,000 or more:
Franchise Fee: $6,000
Cosmetic repairs: from $5,000
Signboard: from $2,000
Equipment for equipping the premises: from $5,000
Consumables: from $1,500
The first purchase of equipment for rental: from $20,000
Advertising campaign before the opening (including the grand opening): from $2,000
Total Investment – from 41,500 $, including a Franchise fee.
For the first month of work, it will take from 4,200 $:
- Rent and utilities – from 2,000 $.
- Staff remuneration – from 2,000 $.
- Advertising expenses – 200 $.
TOTAL INVESTMENTS, including work in the first month: from 45,700 $.
Payback period: from 22 months.
| Calculation of the franchise fee | |
|---|---|
| City | Franchise fee |
| Population from 10 million | 10,000 $ |
| Population from 1 million | 7,500 $ |
| Population from 500 thousand | 6,500 $ |
| Population from 100 thousand | 6,000 $ |
"MAXIMUM" FORMAT
| Services | Rental and rental services |
| Room area | From 160 m2 |
| Location | Construction shopping centers and markets, close to construction shops. Good passability of people or the roadway with the possibility of Parking directly near the entrance to the building |
| Staff | 3 employees working on schedule 5/2 |
Investments required to open a "RENTAL CENTER" in "MAXIMUM" FORMAT:
Using the example of a city with a population of 100,000 or more:
Franchise Fee: $6,500
Cosmetic repairs: from $10,000
Signboard: from $2,000
Equipment for equipping the premises: from $7,000
Consumables: from $2,000
The first purchase of equipment for rental: from $120,000
Advertising campaign before the opening (including the grand opening): from $5,000
Total Investment – from 152,500 $, including a Franchise fee.
For the first month of work, it will take from 7,500 $:
- Rent and utilities – from 4,000 $.
- Staff remuneration – from 3,000 $.
- Advertising expenses – 500 $.
TOTAL INVESTMENTS, including work in the first month: from 160,000 $.
Payback period: from 30 months.
| Calculation of the franchise fee | |
|---|---|
| City | Franchise fee |
| Population from 10 million | 11,000 $ |
| Population from 1 million | 8,500 $ |
| Population from 500 thousand | 7,500 $ |
| Population from 100 thousand | 6,500 $ |
What is included in the Franchise Fee (one-time payment after signing a cooperation agreement):
- The right to work under the "RENTAL CENTER" brand.
- A financial plan for the launch and development of the RENTAL CENTER, developed in accordance with the characteristics of your region and your capabilities.
- Assistance in the organization of accounting and financial accounting.
- A calendar plan for launching your business.
- Franchisee's Textbook – detailed instructions on the organization of business processes.
- Brand book "RENTAL CENTER".
- Access to the CRM- system.
- Help in finding the most profitable location.
- Recommendations for the repair and decoration of the premises.
- List of equipment for rental and suppliers.
- Building a pricing policy.
- A package of legal documents and forms for the company's work.
- Training and consultations for the business manager.
- Assistance in conducting interviews when searching for staff.
- Motivation program for staff.
- Staff training.
- Methodology for identifying consumer needs in your region.
- Building a loyalty program for Customers.
- Assistance in building a marketing policy.
- Advertising your item on our website and on social networks.
- Other support from the founders at each stage of the business launch.
Royalty 4% - monthly payment.
Support for franchisees after opening:
- The ability to work in a CRM- system.
- Regular audit of your business with the identification of weaknesses and strengths. Issuing recommendations.
- Recommendations for updating the assortment according to the location of the point.
- Information about your "RENTAL CENTER" on our website and on social networks.
- Discounts on the purchase of additional equipment and tools from loyal and proven suppliers for years.
- Access to updated marketing materials.
- Comprehensive support from the parent company, including in non-standard situations.
- We are constantly developing and will share our strategies to conquer the market and improve work efficiency.
Requirements for franchise buyers
In our Team, we would like to see purposeful future or present entrepreneurs, focused on results, ready to work and earn.
Those who are not afraid of difficulties and are ready to justify the high level of reputation we have earned.
«RENTAL CENTER» Franchise advantages
- A very promising, growing market.
- Can be opened even in small towns.
- A clear and understandable financial model of launch and development.
- Estimate the demand for your region.
- Quick start of work – from signing the contract to opening the "RENTAL CENTER" in 4 weeks.
- Can be considered as self-employed, without employees.
- Effective marketing policy.
- Proven methods of attracting customers.
- Curation of your "RENTAL CENTER" from the Founders of the company.