Hecho En Mexico Franchise - Mexican cuisine restaurant

Hecho En Mexico franchise opportunities

Hecho en Mexico isn't just a restaurant; it's an experience. It's about savouring the flavours of Mexico, celebrating its vibrant culture, and creating unforgettable moments for your customers. If you're a passionate individual with a flair for attention to detail and a love for exceptional food and drinks, this franchise opportunity is tailor-made for you.

Hecho En Mexico franchise opportunities
Established in 2013 in the vibrant suburb of Fitzroy, Victoria, it has grown to become the #1 Mexican Restaurant in the area and an icon loved by locals.

At Hecho En Mexico, we pride ourselves on offering a diverse and authentic Mexican culinary experience. Our menu is crafted with care, using fresh, locally sourced ingredients to deliver the vibrant flavours of Mexico right to your plate. Here's a taste of what we have to offer:

  • Tacos, Burritos, and Quesadillas: Experience the rich and varied flavours of Mexico with our signature tacos, hearty burritos, and cheesy quesadillas.
  • Nachos and Street-Style Corn: Indulge in our irresistible nachos, loaded with savory toppings, and savour the smoky goodness of our street-style corn.
  • Smoked Stuffed Jalapeños: Spice up your dining experience with our mouthwatering jalapeños, stuffed and smoked to perfection.
  • Margaritas, Cocktails, and Tequila Shots: Quench your thirst with our extensive selection of margaritas, expertly crafted cocktails, and premium tequila shots.
  • Vegan, Vegetarian, and Gluten-Free Options: We cater to every palate, offering a range of vegan, vegetarian, and gluten-free options that never compromise on taste.
  • Kids' Menu: Treat the little ones to a special menu designed just for them, featuring child-friendly portions of our delicious offerings.

Explore our menu and discover a world of bold flavours, vibrant colours, and unforgettable dining experiences.

Hecho En Mexico franchise

SIZE OF restaurant

Stores vary in size but ideally are 70 to 200 m² in size, situated on the ground floor in a busy street with high foot traffic.


Marketing Support
Our brand is a recognized gem, standing as the #1 Mexican Restaurant in Fitzroy and boasting a strong presence across 18 locations in Victoria. What sets us apart is that we provide marketing support without burdening you with additional fees. We've also cultivated a significant online presence and robust social media engagement, ensuring your franchise reaches a broad and enthusiastic audience.

Training Provided
At Hecho en Mexico, our experienced team is dedicated to your success. We offer full ongoing support and comprehensive training, ensuring you're well-equipped to run your franchise smoothly. We'll work with you to select the perfect location that aligns with your goals, leveraging our expertise as the fastest-growing Mexican franchise in the industry.

How much does the Hecho En Mexico franchise cost?

Hecho En Mexico has a franchise fee ranges from $33,000, with a total initial investment from $350,000.

Initial Investment: USD 350,000 (Unit franchise) / Master franchise (figures dependent how many stores they would like to set up)
Payback period: 60 months
Average turnover per month: $110,000
Royalties: 7%
Franchise fees: USD 33,000 – Unit franchise; USD 150,000 – 200,000 - Master Franchise (figures dependent on territory and size). Prices may be subject to change due to currency fluctuation.

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Hecho En Mexico franchise cuisine


Skills Required

We're seeking passionate individuals who are deeply committed to delivering exceptional food and creating a vibrant dining experience. Attention to detail is at the heart of our success, as evidenced by our use of fresh ingredients, homemade salsas,and daily-made guacamole.

Master Franchise Requirements

  • Regional Expansion: Actively identify and secure viable locations for new stores. Implement a growth strategy that aligns with Hecho En Mexico's brand positioning.
  • Sub-Franchisee Selection: Screen and select potential sub-franchisees who exhibit the right qualifications and align with the brand's values and standards.
  • Training and Development: Oversee the training of sub-franchisees in all aspects of operations, including customer service, menu preparation, financial management, and compliance.
  • Quality Assurance: Maintain consistent quality across all stores within your region. Conduct regular audits to ensure compliance with brand standards and customer satisfaction.
  • Marketing and Promotion: Execute local marketing initiatives to promote brand awareness and customer engagement.
  • Collaborate with our marketing team to align with broader brand strategies.
  • Financial Management: Monitor the financial performance of both your owned stores and those of sub-franchisees.
  • Implement strategies to maximize profitability and minimize costs.
  • Regulatory Compliance: Stay updated with local regulations and ensure that all stores operate within legal parameters. Provide necessary support to sub-franchisees for compliance.

Length of Agreement

5 + 5 years.

Hecho En Mexico franchise - meals


Hecho En Mexico has more than 10 years experience in Mexican Food ! As the leading Mexican restaurant brand, we offer a proven business model backed by years of success and innovation. Our franchisees benefit from comprehensive training and ongoing support, ensuring smooth operations from day one. With a strong brand presence and loyal customer base, you'll tap into a lucrative market with high growth potential. From marketing strategies to operational excellence, we provide the tools and guidance you need to thrive in the competitive restaurant industry.

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Ken Choy

DCS Consultant

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