About the Kapibara Company
Kapibara is a sushi bar delivery franchise. Our first sushi bar opened in 2015, and just one year later we sold our first franchise.
Today, Kapibara is a federal network operating in more than 45 cities across Belarus, Russia, and Poland, with a total of 59 locations.
Our business model works for both large and small cities. The format ranges from small mall kiosks to full-scale sushi bars.
Until 2020, we grew primarily through word of mouth. Our franchisees were colleagues, acquaintances, and friends. Over time, we built a reputation as a friendly and supportive business driven by passion for our work and care for our customers.
Why Partners Choose Kapibara
- Did you know that the capybara is the friendliest animal on the planet? By choosing it as our symbol, we aimed to reflect kindness, openness, and care in our philosophy—and to share these values with our partners, team, and customers. The fact that customers keep coming back proves that we succeeded.
- From a branding and marketing perspective, the capybara helps us stand out among dozens of competitors, creating unique associations with our brand.
- We support our partners at every stage and are always ready to help. Training takes place in Smolensk.
- A delicious, affordable, and visually appealing product is one of our key competitive advantages. Our financial model allows us to maintain high quality at reasonable prices.
- Our business is built on modern technologies and solutions. A user-friendly website and mobile app, one-click ordering and payment, order history, loyalty programs, and convenient search—we’ve thought of everything. Customers repeatedly highlight how easy it is to work with us, which drives repeat purchases.
- Partners value our honesty and transparency. Our business is fully open—we do not manipulate data and always deliver on our promises. You can contact any of our franchisees, ask questions, and even visit our locations—we’ll gladly arrange a tour.
- Another advantage is that our financial model is perfectly adapted for small cities. We are ready to open in towns with populations starting from 15,000 people.
- We are honest: this is not an easy business. The food service industry is one of the most challenging sectors. A franchise requires effort and dedication. But we’ve gone through this path many times and are ready to support our partners every step of the way.
Largest Sushi Delivery Network in Belarus
Kapibara is the largest sushi delivery network in Belarus. Right now, we are actively scaling to international markets.
Partner Community
Our growth began through word of mouth. People recommended us, and step by step a strong partner community formed around the Kapibara brand.
We have brought together professionals and strong entrepreneurs who are willing to share their experience and expertise. On average, each franchise partner operates three locations.
Proven Resilience in Crisis
Major challenges began in 2020 when we faced two major shocks: the COVID-19 pandemic and a political crisis in Belarus. In 2022, we also experienced economic instability and rising raw material costs.
These events became a serious test of strength, which we successfully passed. Our business model proved even more effective than expected.
Since most of our orders are delivered or picked up, we not only maintained our positions but also increased revenue.
How much does the Kapibara franchise cost?
Initial investments: $25,000
Payback period: 9-12 months
Royalties: 5%
Franchise fees: $8,000
Marketing fee: no
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What you get:
- Exclusive rights for your city
- Monthly marketing strategy and support in execution, including pricing
- Hands-on training at Kapibara Academy
- Access to a knowledge base
- Website and mobile application
- Trademark usage rights
- ERP-based business automation
- Menu and technical recipe cards
- Interior design project and architectural planning, plus all branding materials
- Assistance with sourcing products and equipment
- Support with legal registration and compliance procedures
- Help with location selection
- Assistance with hiring staff
- Membership in the Kapibara entrepreneurs club
Plus special conditions for opening additional locations.
Partner Requirements
- Availability of investment capital
- Willingness to travel to Smolensk for training
- Readiness to work hands-on in the kitchen at the initial stage
- Business experience and management skills are an advantage
- Mandatory training at Kapibara Academy + on-site launch team support
Premises Requirements
- Street location: from 40 m²
- Shopping mall: from 10 m²
- Dark kitchen: from 25 m²
Success Story
Story #1:
Alexander Nikulin decided to change his life. He previously worked as a manager in a large Japanese cuisine chain. He opened his first sushi bar under our franchise. Four years later, he opened his fourth location and signed a contract for a fifth. He soon launched operations in Belarus while continuing expansion in Russia.
Story #2:
In Polotsk, Evgeny Gorovoy opened his first sushi bar. Today, he owns three sushi bars in two cities in Belarus and is also a co-owner of three additional locations.
Story #3:
Yuri Gorovoy opened a sushi bar in Minsk, but sales were low. He relocated the business to Baranovichi, where sales quickly became among the highest in the network. Today, he owns two sushi bars in two Belarusian cities.
Story #4:
Iosif and Inna Lukashevich opened their first sushi bar in Pinsk. Today, they own three sushi bars across two cities in Belarus.
Build Your Own Success Story with Kapibara!