
Description of the franchise
The Loyalty Business Brokers franchise presents a rare opportunity, not just to own a business, but to become a catalyst in others’ entrepreneurial journeys.
More than a franchise, it’s a high-impact platform built for professionals who want to influence their communities, shape legacies, and control their own financial future. Whether you're helping someone exit their life’s work or guiding a buyer toward their dream, you’re not just closing deals, you’re changing lives.
At its core, Loyalty Business Brokers is a full-service business brokerage firm. What sets it apart is a relationship-first approach to every stage of the process, from valuation and prep to confidential listing, negotiation, and final transition. This isn't about sales volume; it's about value, integrity, and smart strategy.
Success story
Founded in 2018 by John T. Hewitt, who is one of franchising’s most respected pioneers. Loyalty Business Brokers was built to bridge a critical gap in the market. After creating powerhouse brands like Jackson Hewitt and Liberty Tax, Hewitt turned his attention to a neglected but vital sector. He wanted to focus on helping small to mid-sized businesses navigate ownership transitions.
Recognizing the complexities and emotional weight of buying and selling a business, Hewitt envisioned a franchise that would offer professional guidance with heart, honesty, and hustle. By integrating trusted systems, expert training, and the support of the Loyalty Brands network, Loyalty Business Brokers rapidly gained traction.
Today, the brand stands as a beacon in the brokerage industry. It represents a growing community of advisors helping clients find clarity, value, and opportunity in one of life’s most important decisions.
Franchise offer
The Loyalty Business Brokers franchise is designed for driven professionals ready to lead, guide, and grow. Whether you’re a former executive, business owner, or a rising entrepreneur, this franchise gives you the tools to build a business that matters.
As a franchisee, you receive:
- A nationally respected brand name;
- A turnkey business infrastructure;
- Personalized training and mentorship;
- Tech-enabled lead generation and sales tools;
- Ongoing business development support.
This is a model where trust, service, and results drive your growth, not inventory or foot traffic.

Workspace size
Your workspace, your choice. Most franchisees begin from a home office with minimal setup (typically 100-300 sq. ft). If you prefer a brick-and-mortar presence, a compact office suite is sufficient. There’s no need for a retail storefront, inventory, or a large staff, just a professional space, your expertise, and a phone.
Business model
This franchise follows a consultative service model, where you act as a trusted intermediary between business sellers and qualified buyers. You’ll guide clients through the confidential process of valuing, marketing, and closing deals, all while building a powerful reputation in your territory.
Revenue comes from success-based commissions, typically 8-12% of the sale price. That means one well-placed deal could bring five- or six-figure payouts.
Support includes:
- Exclusive CRM and valuation tools;
- Transaction templates and legal docs;
- Marketing campaigns and referral systems;
- Weekly strategy sessions and peer collaboration.
There are no costly inventory investments or staffing headaches. You own your time, territory, and pace.
How much does the Loyalty Business Brokers franchise cost?
One of the most attractive aspects of Loyalty Business Brokers is its low startup investment with high earning potential, a rare combination in the franchise world.
The total initial investment is estimated to range from $51,950 to $88,500, depending on your market, office setup, and local costs. This range includes everything you need to get started:
- Franchise Fee: $40,000, it is your entry point into a trusted brand;
- Training & onboarding;
- Access to proprietary CRM and business valuation systems;
- Sales and marketing kits, tools, and launch materials;
- Technology setup, branding, and initial business expenses.
Ongoing fees are simple and performance-driven:
- Royalty Fee: 8-10%, supporting continuous training, system updates, and support services.
- Marketing Fee: up to 2%, used to drive brand awareness, digital presence, and lead generation on a national scale.
When compared to brick-and-mortar franchises, such as retail, food, or fitness, the cost is significantly lower. The operations are leaner, and the revenue potential per client is considerably higher. One or two successful transactions can cover your entire startup cost, giving you a faster path to profitability and scalability.

Franchise requirements
You don’t need a finance degree, an M&A background, or years of brokerage experience to succeed. What you do need is professional maturity, motivation, and the willingness to master a proven process. Ideal franchisees typically possess:
Strong Interpersonal and Communication Skills: They are essential for building trust with buyers and sellers.
Consultative Mindset: You’re a guide, not a pushy salesperson.
Attention to Detail and Organizational Discipline: Transactions involve contracts, timelines, and negotiations.
Entrepreneurial Spirit: You're building a business that thrives on networking and local presence.
Comfortable Startup Capital: Required to support setup, marketing, and personal expenses during the initial ramp-up phase.
Whether you're pivoting from corporate life, re-entering the workforce, or looking for a second career with purpose, Loyalty Business Brokers offers a well-mapped path with built-in support at every step. Their onboarding and mentorship program ensures you’re never alone in the learning curve.
Franchise advantages
Why do ambitious professionals choose Loyalty Business Brokers over other service-based franchises? Because it delivers a rare blend of prestige, support, profitability, and freedom.
Here’s what makes this opportunity exceptional:
Brand Credibility: Backed by the Loyalty Brands franchise group and helmed by franchise veteran John T. Hewitt, you benefit from decades of experience and national recognition.
Proven Infrastructure: You’re not building from scratch. Everything, from contracts to client acquisition strategies, is pre-built and refined for you.
Lean, Scalable Operations: No staff, no inventory, no landlord. Begin as a solo operator, then grow into a regional firm by hiring other licensed brokers under your banner.
Cross-Promotion and Referrals: Partner with sister brands (like tax or marketing) to unlock additional revenue streams and client value.
Community Impact: Help local businesses stay alive and thrive through successful transitions. Every deal you close revitalizes a neighborhood economy.
Prestige and Professional Growth: You’re working with C-level clients and entrepreneurs, not retail customers. It’s rewarding work that earns respect and trust.
True Flexibility: Work when you want, from where you want. Build your calendar around your goals, not someone else’s shifts.
Whether you're seeking a solo career with serious earning potential or looking to create a team and scale regionally, this franchise puts the control and the upside in your hands.

Additional information about the franchise
Joining Loyalty Business Brokers means becoming part of a collaborative, coast-to-coast network of experienced professionals all sharing insights, listings, and successes.
As part of your journey, you’ll gain access to advanced support beyond basic training:
- Detailed guides on how to become a business broker;
- In-depth modules on evaluating forex and international business opportunities;
- Hands-on help with SBA loan structuring and seller financing techniques;
- Customizable templates for proposals, marketing, and closings;
- Community platforms for mentorship, deal collaboration, and continued learning.
Best of all, you have the option to expand into other Loyalty Brands franchises, building a cross-functional service platform for small businesses in your area. From tax prep to marketing support, you can create a holistic ecosystem for local clients and multiply your income streams in the process.