The Annual Franchise Expo is Here! Franchise China to Open in Beijing from March 14-16, Seizing New Opportunities in the Franchise Market
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The 2025 flagship franchise expo, a bellwether for investment opportunities—Franchise China—is set to launch from March 14 to 16 at China National Convention Center in Beijing. This premier platform aims to unlock business opportunities for the entire year.
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Franchise China has long served as a trusted bridge connecting brands with franchise investors. In 2025, the event will continue its commitment to "diverse sectors, curated brands, and targeted investor engagement," delivering a comprehensive showcase spanning all franchise industries and their supply chains.
Over its 26-year history, Franchise China has hosted 63 editions, assisting over 1.58 million investors in discovering their ideal franchise brands. The upcoming 64th edition will feature 70+ trending and emerging sectors, such as tea and beverages, bakery, pizza, burger & sandwich, fried chicken, grocery store, café, fast food, Korean food, gym, Japanese food, convenience store, hot pot, KTV lounges, discount retail, baby food, fresh fruit, child education, snacks, children’s amusement park, education, massage and so on.
Attendees can explore industry leaders, rising stars, heritage brands, celebrity-endorsed concepts, and brands of all sizes—from regional players to national giants—to find their perfect match.
The expo will also host immersive activities, allowing investors to see, hear, taste, and experience brands firsthand, boosting their decision-making confidence. Alongside the exhibition, the CCFA New Consumption Forum—China Franchise Convention & Life Services Industry Development Convention—will take place on March 13-14 at the same venue. Over 1,000 industry leaders and top brands will gather to discuss hot topics for 2025, including franchisee profitability, marketing strategies, digital transformation, talent development, global expansion, and more.
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Launched in 1999, the Franchise China is organized by the China Chain Store & Franchise Association (CCFA). It covers industries such as F&B, retail, lifestyle services, and supply chain solutions, earning its reputation as the "Barometer of China’s Franchise Market." To date, the event has hosted 64 editions, served 9,400+ franchise brands, and attracted 1.58 million+ global attendees. Following the Beijing edition, the 65th expo will run from August 8-10 at the Shanghai New International Expo Center, with annual exhibition space exceeding 55,000 sqm, 550+ brands, and 60,000+ professional visitors expected in 2025.
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