
About the belle you Franchise
belle you creates lingerie and clothing in which every woman feels harmonious. Our collections are distinguished by minimalist design, high-quality materials, and comfortable styles in various sizes and shapes. We focus on comfort and create lingerie that allows you to be yourself.
The belle you range is versatile. The lingerie is equally suitable for romantic dates, active leisure activities, or quiet evenings at home.
All belle you collections are manufactured in Italy and Serbia in accordance with international standards. We strive for ethical and eco-friendly production. The factories we collaborate with are equipped with solar panels and energy-saving LED lamps. The production process utilizes innovative fabric dyeing technologies to conserve water and eco-friendly materials. Our product packaging is plastic-free, using only recycled cardboard.

belle you franchise — develop a successful brand with us!
This year belle you celebrates 6 years on the market. We are constantly growing, and today we have 35 stores, including an international one in Dubai. We have great business plans and do not want to stop!
If you strive for success and want to contribute to the development of our brand, you have a unique opportunity to open a belle you store in your city as part of the franchise.
The Advantages of belle you franchise
- A ready-made business model for a growing market.
- Full support at all stages of the store opening.
- Employee training and access to corporate knowledge bases.
- High level of service.
- An up-to-date product and a wide range of products, stable supplies.
- Unique content.
- Strategic partnerships, work with opinion leaders and celebrities, collaborations.
Franchise formats
- Classification of Shopping Centers: AA & AB.
- Street retail.
- Ground floor or main floor.
- A corridor with high visibility and passability of the target audience.
- Neighbors — fashion brands, cosmetics, jewelry.
- The neighbors segment is medium, medium plus, and premium.
- Store areas: Grade A+ — from 150 m2, Grade A — up to 100 m2, Grade B — up to 80 m2, Grade C — up to 50 m2.

How much does the belle you franchise cost?
Initial investment: $60,000
Royalties: 4% of revenue
Franchise fees: $6,200
Payback period: Up to 24 months
Request Free Info
Training and Support
Training
belle you's corporate culture offers modern approaches to learning:
- Computer-aided learning belle you Academy, a distance learning system.
- A variety of formats: videos, e-courses, books, and others.
- Online and offline trainings.
- Provision of training materials.
- Store management training.
- Providing a Franchise Manual.
Support
-
Choosing a location:
- Recommendations for the selection of premises.
- Evaluation of the selected location.
- Preparation of a design project.
- Author's supervision and assistance in construction and installation work.
- Support at all stages of the store's opening.
- Marketing support.
- Merchandising support.
- Working with staff:
- Consultation in HR recruitment.
- Instructions for hiring, adapting, and motivating employees.
- Instructions for staff training.
- Assistance in Staff Qualification.
- Customer service development.

Requirements for franchise buyers
Preferred franchise partners:
- Entrepreneurs with experience in their own business.
- A franchisee with experience in retail or fashion retail.
- Experience in managing franchise stores.
Opening Stages
- Acquaintance and consultation on all the details of the project, calculation of the economic efficiency of the project — 2 weeks.
- The presentation and signing of the contract takes 2 weeks.
- Selection and approval of premises — until the 1st month.
- Construction and repair work - 1.5 months.
- Store opening and marketing support — 2 weeks.
- Staff training — 1 month (2 weeks before the store opens, 2 weeks after the store opens).