Oozapalooza is a slime studio and creative play concept built around hands-on workshops, birthday parties, camps, group events, and retail add-ons (slime supplies, kits, merch). Locations typically operate as storefront studios with strong party/event calendars, walk-in sessions where allowed, and pre-booked experiences for families, schools, and community groups. The model emphasizes high foot-traffic sites (malls/lifestyle centers), simple staffing, safety protocols for materials handling, and social-media-ready experiences that drive word of mouth.
What the franchise offers
- Core experiences: guided slime-making sessions, themed parties (private rooms/slots), workshops and camps.
- Retail: branded slime supplies, kits, take-home sets, limited merch.
- Bookings: online reservation system for parties and time-slotted workshops; walk-ins as permitted.
- Audience: families with children (elementary–middle school), birthday groups, school/club outings, camp cohorts.
- Value prop: tactile, creative, mess-contained activity with professional facilitation and Instagram-friendly outcomes.
Initial Investment (Single Studio)
The franchisor does not publicly list exact dollar figures. Use the current FDD for binding numbers. The table below shows the typical cost buckets you’ll need to plan and write about on the page.
| Cost Category | Low | High | Notes |
|---|---|---|---|
| Initial Franchise Fee | Not disclosed | One-time at signing (per FDD). | |
| Leasehold Improvements (studio build-out) | Party rooms, sinks, counters, storage, ventilation where required. | ||
| Real Estate Deposits & Rent (first 3 months) | Mall/lifestyle center rents vary widely by market. | ||
| Furniture, Fixtures & Equipment | Tables, stools, shelving, POS counter, sinks, signage. | ||
| Studio Signage & Branding | Exterior/interior, mall requirements. | ||
| Technology (POS, booking, website setup) | Hardware + subscriptions. | ||
| Opening Inventory (slime bases, activators, mix-ins) | Includes retail kits/merch. | ||
| Training Travel & Living | Owner/manager training. | ||
| Pre-Opening Marketing | Launch campaign, local influencers, mall promos. | ||
| Additional Funds (3 months) | Payroll, supplies, utilities, working capital. | ||
| Total Estimated Investment | — | — | Refer to Item 7 in the current FDD. |
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Editor note: keep the table, but do not fabricate numbers. If the franchisor later shares ranges, we’ll update the cells.
Ongoing Fees & Key Financial Terms
Exact amounts are not published; verify in Items 5–6 of the FDD.
| Fee / Term | Amount / Basis | Notes |
|---|---|---|
| Royalty | Not disclosed | % of gross sales; per FDD. |
| Brand/Marketing Fund | 2% of gross sales | |
| Local Marketing | Monthly minimum or %; subject to approval. | |
| Technology / Booking Platform | Software subscriptions. | |
| Renewal / Transfer | Fees and conditions per FDD. |
Site, layout & staffing
- Location type: enclosed malls, outdoor lifestyle centers, or high-traffic street retail with strong family footfall.
- Footprint & layout: reception/POS, main craft floor with grouped tables, one or more party rooms, storage for bulk bases/activators/mix-ins, hand-washing/sink area, back-of-house for inventory and staff.
- Staffing: owner-operator or manager + party hosts/instructors; peak-time part-timers for weekends and holidays.
- Safety & hygiene: clear handling protocols for ingredients, gloves/aprons as needed, spill/cleanup SOPs, parental waivers, age-appropriate supervision ratios.
Revenue streams
- Parties: private room packages with set headcounts and add-ons (goodie bags, premium mix-ins, extended time).
- Workshops & camps: themed sessions, school-break and summer programs.
- Walk-ins / open studio: where permitted, time-slotted DIY experiences.
- Retail: slime kits, refills, tools, branded merch.
- Group events: school/club outings, fundraisers, corporate family days.
Training & support
- Pre-opening: site criteria and lease guidance, studio layout standards, opening inventory lists, staff role definitions, launch marketing plan.
- Operations: party/event playbooks, cleaning and safety SOPs, vendor standards for supplies, customer service scripts, review-generation workflows.
- Marketing: brand creative, social templates, influencer outreach guide, birthday funnel, mall co-marketing best practices.
Ideal owner profile
Hands-on local operators with event or retail management experience, strong weekend availability, and comfort with kids’ parties + social-driven marketing. Useful skills: scheduling and team leadership, inventory control, upselling add-ons, and community partnerships (schools, camps, mom-groups).
Steps to open
- Discovery & FDD review — confirm territory, capital plan, and timeline.
- Site selection & lease — traffic counts, kid-oriented co-tenancy, weekend peaks.
- Design & build-out — party room spec, sinks/cleanup flow, storage, signage.
- Team & training — hire/prepare party hosts and instructors; safety run-throughs.
- Pre-sale & launch — birthday pipeline, school/community outreach, grand-opening events.
- Scale — add weekday field trips, camps, retail bundles, premium party tiers.
Oozapalooza Franchise Info: https://www.oozapalooza.com/