Franchise Opportunities in Denmark

Attractiveness of Denmark for the development of franchise business

The Kingdom of Denmark, situated in Northern Europe has a population of 5,7 mln people. Up to 87% of Danes live predominantly in urban areas. The biggest cities are Copenhagen (1.632 mln), Aarhus (336,411), Aalborg (211,684), and Odense (200,703).

The economy of the country is quite stable, strong, mostly focused on foreign trade. Primarily exports consist of meat and dairy products, fish, pharmaceuticals, machinery and furniture. Denmark is considered to have good living conditions, however, the average household net-adjusted disposable income per capita is USD 28,950 a year which is a bit lower than the OECD average of USD 30,563.

Franchise business is widely present on the Danish market. There are a number of franchise companies both international and homegrown successfully operating in the country. 200 of them are business models from the USA. Among the most developed franchise sectors available in Denmark are car rental, retail, transportation, personal services, property services, hotels, restaurants and many other franchise companies. The leading sector is certainly quick-service restaurant business which provides great opportunities for new, especially healthy food, concepts.

There are several minor obstacles which can occur when starting a franchise business in Denmark, they are complex legislation and some difficulties in obtaining master licenses.

There are high investment business opportunities, as well as cheap franchises in Denmark presented for review, the choice is yours.

Felix de Wit
Official representative of Topfranchise in Europe