Franchise Opportunities in Romania

Attractiveness of Romania for the development of franchise business

Romania is a country located in the southeastern Europe. The population of Romania is 19,506,362.

For many centuries Romania's economy was based on agriculture. Now Romania manufactures natural gas, coal, petroleum and iron ore. Most of the raw material is imported. The main industries comprise metal processing, machine manufacturing, chemical (paints and varnishes, petrochemical), textiles, industrial and transport equipment, manufactured consumer goods, lumbering and furniture.

Franchising statute in Romania is almost equal to other countries. In the main, it allows the franchisee the freedom to manage or evolve a business, technology, service, or product. This means that the country has huge opportunities in the creation of a successful business. The largest cities of the country such as Bucharest (1.84 mln), Iasi (318,871), Timisoara (306,462), Cluj-Napoca (303,047), Constanta (297,503), and Craiova (293,567) provide the most attractive business opportunities for franchise companies.

The Romanian franchise commerce had an overall turnover of €1.9 billion ($2.09 billion) in 2015. In accordance with Inventure Franchise Consulting, there are 345 active concepts of franchising. 25% of concepts have ten outlets or more and 50% have leastwise three.

The types of franchise businesses that exist in Romania are food and beverage, coffee shops and services, and most particularly fitness centers. Companies of selling fashion clothes are gaining momentum. The main foreign players in the franchise business are the USA, France, and Italy. International franchises in Romania are dominating now. But in the nearest future, it is expected that the market will consist of one-third of internal brands.

There are high investment business opportunities, as well as cheap franchises in Romania presented for review, the choice is yours.

Felix de Wit
Official representative of Topfranchise in Europe